Key Capabilities - Campaign Manager
Campaign Scheduling Personalized Email
- Email Filter
- Customer profiles, such as age, sex, location and interest, in mail list can be used for segmenting the list to deliver tailor-made campaign. This kind of target marketing can significantly increase open rate and therefore campaign effectiveness.
- Personalized Email
- With lots of junk mail we receive every day, personalized and permission-based email becomes more important. Email with recipient’s salutation can definitely differentiate your email from junk mail and increase the open rate.
- ‘Test Mail’
- To ensure both mail content and format are well-prepared, user can send a test mail to own email account and see how the email actually looks like before broadcasting massively.
- Campaign Scheduling
- Users can determine sending time and no. of emails per minute to be sent for each campaign. Also, e-mail campaigns can be scheduled to run in one-time or regular basis, e.g. daily, weekly or monthly.
- Campaign Approval
- Campaign approval is a step to confirm every detail, including email list, content and attachment, in email campaign before launching.